Consumers flock to businesses that take their success seriously. They want to know that they are investing in a company that offers products or services that are safe, secure, and effective.
Your experience in your industry, and as a business owner, speaks to your professional reputation and quells client and would-be clients concerns to ensure their sense of security in supporting your business with their dollars. Your insurance portfolio is one of the few ways you can show them that you take that sense of security seriously.
Why Potential Clients Like Investing in Companies with an Insurance Portfolio
You are telling your clients you’re concerned with their well-being when you buy an insurance policy that protects them from damages, malpractice, product defects, or other professional slights. The confidence your coverage provokes can turn a prospect into a repeat client who publicly recommends and endorses your reputation.
Buying insurance not only respectfully protects your clients, it also shields you from the financial responsibilities that follow any event of inadvertent negligence. Such an event could result in a loss of your assets as you pay for the uninsured damages out of pocket which could present dire consequences and even bankruptcy.
Even if your industry doesn’t require professional liability insurance coverage, you should consider it for your company’s and your client’s sakes. It is a reference to your dedication to proper customer service and a way to protect yourself from financial losses.
To find out what kind of San Francisco commercial insurance policies your business need to protect yourself and your clients, give us a call at (415) 512-2100.